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Who is our TARGET Audience

  • 68% male - 32% Female
  • Median age: 42
  • High Income - average household income $117,300 per year; 42% of households $145,000; 24% of households $170,000. Average total net worth: $768,400; 37% have an investment portfolio over $250,000.
  • 51% take at least one golf vacation per year;
  • 25% take over two golf vacations per year  
  • 89% own their own home  
  • 18% own a second home/condo   
  • 26% own their own business  
  • Highly Educated: 84% attended college, graduated or post-grad studies  
  • Influencers: 75% recommend order or approve products or services at their business